The internet has changed our world entirely; even in ways we probably do not even realize. Any more most of us use the internet to find phone numbers, businesses, addresses and much more. We can use the internet while we are out and about; for instance, we can be at the mall and use a cell phone to locate stores that sell shoes. PCs, laptops and other internet accessible devices (such as GPS) are the modern tools of choice for consumers. Local internet marketing has become critical to the success of local businesses that rely on getting information out to the local area.